Designed and launched a mobile auction app that improved user engagement and successfully passed Apple Store approval. Company: Storage Treasures (auction platform) Outline:
Problem: Mobile users struggled with bidding flow and account management.
Role: Led UX strategy, wireframes, UI design, and App Store compliance review.
Process:
Conducted user research on auction pain points.
Created user flows and wireframes.
Designed high-fidelity screens with visual hierarchy for bidding.
Collaborated with engineers on Apple guidelines and handoff.